Selling

Showing feedback questions that get results

October 21, 2017

Most all listing agents solicit feedback from showing agents about the buyers’ experience. The vast majority use the built-in default questions (I’ll show you at the end of this post) that in my opinion don’t really provide any useful information to the seller or listing agent.

I ask customized, thoughtfully prepared questions designed to elicit better responses and more participation. I also ask them with a little bit of humor, which always helps!

Three monkeys showing excitement

Steve’s custom feedback questions

I hope everything went smoothly on your showing! Would you provide some quick feedback? 

You think your buyer is interested?

  • If I weren’t filling out this stupid form, we’d be writing an offer!
  • Cannot stop talking about it
  • Kinda-sorta
  • Meh
  • Girl, bye

What do you think about the asking price?

  • Nailed it!
  • Not worth it
  • You’re close 😉

How does this listing compare with others you’ve seen in this price range (not just this buyer)?

  • Much better value
  • A little better
  • About the same
  • Others bring more value

What does your buyer love about this listing?
(Free text field)

What does your buyer need/want that this listing does not have?
(Free text field)

At what price is your client a buyer for this house?
(Free text field)

How many more will y’all see before making a decision?

  • No more–this is it!
  • Probably just a few
  • We have plenty more to see
  • When will this search ever end?

Have anything else to get off your chest?
(Free text field)

Thank you so much for your input. Just click “Submit” and you’re done!

 

Default questions nearly every other agent uses

Is your client interested in this listing?

  • Very
  • Somewhat
  • Maybe
  • Not interested

Please rate your overall experience at this showing.

  • Excellent
  • Good
  • Fair
  • Poor

Your (and your client’s) opinion of the price:

  • Just right
  • Too high
  • Too low

Please rate this listing (5=Best; 1=Worst):

  • 5 (Best)
  • 4
  • 3
  • 2
  • 1 (Worst)

COMMENTS/RECOMMENDATIONS:
(Free text field)

Which form would you rather fill out?

We get great response from the custom form. And many buyers’ agents have told us they love it!